BPO Industry In Pakistan Needs To Overcome Multiple Challenges

BPO industry of Pakistan, generated about $2.1 billion in revenue during the fiscal year 2020–2021, according to a report by the Pakistan Software Export Board.

BPO Industry In Pakistan Needs To Overcome Multiple Challenges

The business process outsourcing (BPO) industry in Pakistan has advanced significantly in recent years, but to reach its full potential, it must overcome numerous obstacles like infrastructure expansion and technological advancements.

The sector has become a significant player in the global outsourcing market, but Pakistan continues to lag behind India, one of the biggest BPO markets in the world, which accounts for more than half of the market and employs about 4.3 million people.

BPO industry of Pakistan, which includes call centre services, generated about $2.1 billion in revenue during the fiscal year 2020–2021, according to a report by the Pakistan Software Export Board. According to a report by the National Association of Software and Services Companies, the value of the Indian BPO sector was estimated to be around $38 billion during the same time period.

BPO industry of Pakistan has a number of advantages that can help it compete globally despite its smaller size. They include a large English-speaking population, a highly skilled labour force, and an expanding pool of young, tech-savvy talent. Due to its strategic location, Pakistan is a great place to outsource services from the Middle East, Europe, and other parts of the world.

However, in order for BPO industry of Pakistan to reach its full potential, it must overcome a number of obstacles, including infrastructure development, technological advancements, and a supportive regulatory environment that promotes foreign investment and local startups.

The industry also needs to concentrate on forging solid alliances with international BPO firms and developing a reputation for providing high-quality, dependable services.

Overall, even though BPO industry of Pakistan may be smaller than India’s, it has a lot of room to grow and be globally competitive. Government officials should pay close attention to Pakistan’s booming BPO sector; it is now up to them to support the sector’s expansion.