Apple could eventually bring ads to more of the apps that come pre-installed on your iPhone and other Apple devices, including Maps, Books, and Podcasts.

Your iPhone may soon have more ads

iphone may soon have more ads , According to a report from Bloomberg’s Mark Gurman, Apple has internally tested search ads in Maps, which could display recommendations when you search for restaurants, stores, or other nearby businesses. Apple already implements a similar advertising model on the App Store, as developers can pay to have their app promoted on a search page for a particular query, like “puzzle games” or “photo editor.” As noted by Gurman, ads on Maps could work in the same way, with businesses paying to appear at the top of search results when users enter certain search terms.

iphone may soon have more ads ,Gurman believes that Apple could introduce ads to its native Podcasts and Books apps as well. This could potentially allow publishers to place ads in areas within each app, or pay to get their content placed higher in search results. Just like Maps, Podcasts and Books are currently ad-free. And while the App Store already has ads on the Search tab, Gurman expects Apple to expand ads to the Today tab and app download pages, which tracks with previous reports from 9to5Mac, Apple Insider, and MacRumors. According to 9to5Google, ads on the Today tab will show up as larger cards with the word “Ad” placed beneath the app’s name, while ads on individual app pages will appear highlighted in blue in the “You Might Also Like” section.

Source: This news is originally published by theverge

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