To That End, Fitness App Fitify Has Become The First Non-Huawei Apps To Be Available On Huawei’s Wearable Software.

By Ben Sin

One of the biggest complaints I had when reviewing Huawei smartwatches is that the app ecosystem was anemic, especially compared to what’s available on the Apple Watch. This could change as Huawei officially opened up its wearable software to support third-party software. To That End, Fitness App Fitify Has Become The First Non-Huawei App To Be Available On Huawei’s Wearable Software.

Developed by a team in the Czech Republic, Fitify offers guided workouts and fitness tracking, and is said to serve more than 10 million users worldwide (on the Google Play Store, it has over 5 million downloads). The wearable version of the app will first be available on Huawei’s current flagship wearable, the excellent Watch GT2 Pro. In a press release, Huawei says this will begin the company’s push to open up its wearable ecosystem to third-party support.

Ever since the Google ban placed by the U.S. government has derailed sales of Huawei’s smartphones outside China, the Chinese tech giant has pivoted to focus more on wearables on the global stage—and it’s seeing success. According to a report last year by Counterpoint Research, Huawei is the world’s third largest smartwatch maker with an 8.3% global market share, trailing Garmin’s 9.4% and Apple’s whopping 51.4%. In fact, Huawei’s wearable business grew by 90% year-on-year in China and 50% year-on-year outside of China in 2020, according to the same Counterpoint research.

In a press release, Huawei’s vice president of Eastern Europe and Nordic consumer business Derek Yu said that Fitify’s debut is the company’s “sending a message to the many other high quality app developers” to come build apps for Huawei’s wearable platform.

Domestically in its home country, where the lack of Google apps doesn’t matter much, Huawei phones continue to be top sellers. The company just introduced a cutting-edge new foldable phone this week named the Mate X2 that will be sold only in China. Despite its smartphone business being affected by U.S. sanctions, Huawei said it still saw revenue uptick in 2020 compared to 2019, thanks to its robust telecommunications, enterprise and wearable market. Exact financial results will be revealed in March, a Huawei spokesperson said.

This news was originally published at Forbes.