Pakistan’s leading fertilizer brand Sarsabz, as part of its Salam Kissan invited young painters from across Pakistan to pay tribute to Pakistan’s farmers through a two-day wall paint activity titled “Canvas Wall” held at Fatima Group’s Pak Arab Plant in Multan.
Hundreds of young painters across Pakistan participated by online registration of this activity as groups of 2-4 members. 125 painters representing 40 teams were selected based on the likability of their proposed painting ideas.
Top three winners of this competition won notable cash prizes from Fatima Group. The participants also enjoyed a specially organized social night to acquaint themselves with other attendees, while group activities such as the drum circle also preached a message of working together for a cause.
A special initiative like ‘Salam Kissan’ dedicated to becoming a voice of the small farmers and stretching an arm of support and encouragement towards them, will certainly go a long way in building a clear understanding of how Pakistan’s agriculture sector can be uplifted from its shambles, through the empowerment of these farmers.
Member of Provincial Assembly Ali Haider Gillani was the chief guest of the concluding ceremony. He appreciated the artistic work of young painters. He said that Pakistan is an agricultural country and farmers are its backbone. He emphasized on the welfare of farmers and provision of all basic facilities to the farmers.
Head of Fertilizer Plant at Fatima Group Inamullah Naveed speaking on the occasion, said, “Sarsabz Fertilizers have a big role in solving Pakistan’s food security challenges as they give 10% more yield than conventional fertilizers. However, the real credit goes to the users of fertilizer – our farmers! They are not only the backbone of our agriculture sector but also of Pakistan’s economy.
He further said “Salam Kissan, Sarsabz Pakistan” campaign is our collective effort to make our policy makers and public appreciate the struggles, sacrifices and efforts of our farmers for a prosperous Pakistan. Moreover, this event marks the operations resumption of our Multan plant after a gap of three years, due to non-availability of gas. It is an exciting and a colourful new start!”
Local artist Tariq Zahoor said that he has made portraits to pay tribute to the farmers of Pakistan. He said that behind every grain we consume, there is a hard work of a farmer.
At the end of ceremony cash prizes were also distributed among the winners. Team of Multan College of Arts got 1st position and received cheque of 0.25 million. However, cheques of 0.1 million and 50,000 were given to 2nd and 3rd position holder.