Next generation poultry industry solutions

Poultry industry has very strong line in Industrial sector of Pakistan. The poultry industry grown in last few decades and today take pleasure in the rank of the second largest industry of Pakistan after textile.

Next generation poultry industry solutionsFew decades ago there was no concept of commercial poultry in Pakistan. It was the start of 6th decade of the 20th century, when the Government of Pakistan felt the need of intensive Poultry rearing program by keeping in view the increased demand of white meat due to heavy growth in our population.

So, it was in 1962 when Commercial Poultry was initially introduced in Pakistan by M/S Shaver’s of Canada with the help of PIA and that led to the formation of the PIA Shaver with the poultry sector. In its embryonic stages became a blue eyed to the government officials and the rearing or any kind of business relating poultry was announced to be Tax exempted.

The first hatchery was then established in Karachi. Our government supported poultry industry in all aspects that helped the industry to develop rapidly.

According to Pakistan Poultry Association, the Commercial Poultry in Pakistan was established in 1962. It is one of the largest agro based segment of Pakistan having an investment of more than 750 Billion rupees. Poultry Industry of Pakistan is making a tremendous contribution in bridging the gap between supply and demand of meat protein.

With the continuous depletion of supply of red meat, poultry is the cheapest available animal protein source for our masses and as such is an effective check upon the spiraling animal protein prices. Therefore we are already consuming less protein as per required standards.

Poultry Industry generates employment and provides source of income to more than 1.5 million people of Pakistan directly & indirectly. Poultry sector is one of the most organized branches of the agro based sector of Pakistan. Its growth rate is 10-12% per annum.

At present over 190 billion rupees worth of agriculture produce and by products of agriculture are being used in poultry feeds. There are over 15000 poultry farms spread deep into the rural areas across the country from Karachi to Peshawar.

Capacity of farms range from 5,000 to 500,000 broilers. Marketing channels of broilers and eggs are predominantly in the unorganized sector. 40-45% of the total meat consumption is being procured from poultry products.

NextGen Poultry Industry Solution (Poulta):

Poulta is a data driven approach for poultry industry which helps farmers to work on proactive approaches to reduce their poultry industry losses and unnecessary expenses.  Poulta was selected in NUST as top start-ups for GAP Global Acceleration Program which was sponsored by Public Section Affairs, Govt of United States.

Its honor for Small group of persons from Sehwan that among 124 Start-ups from 25 different countries, their product Poulta – “NextGen Poultry Industry Solution” stands on 3rd place for Most Invest able Start-up in Draper University, Silicon Valley – United States.

How it works?

Poulta is company based on Industry 4.0, which is disrupting agriculture technology, with power futuristic technologies by knowing the worth of “Data” and its analytics based on deep learning, machine learning and artificial intelligence based algorithms, which helps farmers to give them invisible insights of their farming by system support and management for controlled sheds problems regarding Air/Water Quality & Equipment Efficiency.

The Solution can helps for data extraction and collection regarding flock management, feeds quality, consumption and FCR. This solution is also helpful for various data collection points regarding mortality, morbidity & their treatments.

Through this solution the industry can manage their transport reliability with respect to carrier environment, behaviors about birds, eggs, vaccination & medicine. This solution also provide smart Business Integration that is one window solution business integrations for end-to-end production system.

The period of constancy in the poultry industry and farmers got good profit edge from last two decades. Investors rushed into the poultry farming by adopting the new techniques of environment control houses and industry shifted from traditional conventional open houses to Semi and completely closed automated houses where the intensive rearing is done under one roof.

For that this Poulta Solution can help industry to grow and contribute in the country’s economy. It also helps to reduce unemployment and inflation.

By Sajid Bhutto

More than 15 years of experience in Data Science, Commerce, e-commerce, economics, teaching of commerce / economics / career counseling, Business Development.