ISLAMABAD: JazzCash has entered in to a strategic alliance with MicroEnsure Pakistan, the

leading provider of mass market insurance worldwide, whereby innovative small ticket insurance

products and solutions will be offered to JazzCash customers.

Speaking on the occasion, Aniqa Afzal Sandhu, VP Digital andamp; Mobile Financial Services –

Mobilink, stated, “We are excited about this partnership and look forward to offering some

innovative insurance products to our customers leveraging on vast knowledge of MicroEnsure

and particularly their experience with Pakistani market. JazzCash views insurance as a key

component of its bouquet of financial services and looks forward to offering products meeting

specific risk needs of our clients in collaboration with MicroEnsure.”

Under the partnership, MicroEnsure will develop a range of life, health and micro assets

insurances meeting specific risk needs of the customers for distribution under a simplified

process through a number of sales and service touch points of JazzCash.

Appreciating the partnership as a major milestone in reaching out to the tens of millions of

uninsured and under-insured Pakistanis, Rehan Butt, Country Manager Pakistan andamp; Head of

Business Development Asia – MicroEnsure added, “We are confident that innovative insurance

products offered under this partnership will provide good value for money to the members of

mass market and help build faith of millions of Pakistanis in this important risk protection tool.

Continuing our claim to fame of developing radically simple products, we intend to develop

FMCG-styled insurances for JazzCash clients with equally simplified enrollment and claim


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