STAFF REPORT ISB: Mobilink has become the first company in the world to launch Facebook at Work, the business version of Facebook that allows companies to build more productive, efficient and collaborative workplaces.


The enterprise service shares a similar look and feel to the personal Facebook network but is completely separate from the consumer Facebook service. The service also has built in enterprise-grade security and administration tools.


“As we move towards digitalization, Facebook at Work will serve as platform which will not only connect our employees better but will also serve as an informal platform for information sharing,” said Jeffrey Hedberg, President and CEO – Mobilink.


Facebook at Work has not only increased employee engagement, but has removed typical line management and hierarchical barriers to communication, he added.


With many of Mobilinks employees already using the consumer version of Facebook, adoption of Facebook at Work throughout the organization was a simple process for Mobilinks HR and Digital teams.


“In Facebook at Work, we have a tool which allows us to further embed our work culture across the organization,” said Asghar Jameel, Chief Human Resource Officer – Mobilink.


This initiative looks and feels the same as the Facebook that we use every day. The key difference is that it allows workers to create an additional work account that is separate from their own personal Facebook account.

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