STAFF REPORT KHI: A one day bloggers meet was held at Indus Motor Company in order to engage bloggers and aware them with Toyota`s presence in Pakistan. The various aspects including safety protocols, company`s forthcoming projects etc. were apprised to the bloggers. The purpose of the blogger`s meet was to familiarize the tech publishers and bloggers about the product line of the company, manufacturing facilities, company`s ongoing and the forthcoming projects, innovations etc.
The manufacturing facilities tour was also arranged for bloggers during which focal persons meeting took place. As many as 37 bloggers were present at the occasion. The bloggers and digital publishers were briefed on the newly launched Corolla Altis Grande.
Senior official of Indus Motor Company said while detailing the bloggers, “The new Corolla variants being manufactured in Pakistan now have more than 60% local components. The new Corolla has 760 additional parts made in Pakistan. Besides Corolla, IMC has further strengthened its product lineup to incorporate more options for customers in Pakistan”.
The bloggers were able to enrich their vision through practically witnessing and experiencing the test drive of newly launched motor cars and got knowledge about the cutting edge technology being used by the company.
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