STAFF REPORT ISB: Ufone, the market leader in innovation, has launched its own online shopping portal, UMall, marking its entry into Pakistans e-commerce sphere. The portal offers a wide range of products with various payment methods to choose from.


This is a major initiative taken by Ufone towards completing the Mobile Ecosystem following its footfall in the domains of Voice, Data, Financial Services and Mobile Governance.


This initiative is being seen by the industry experts as a major move by a telecom operator which will have a long term impact on the positive growth of ecommerce industry in Pakistan.


UMall, primarily a B2C solution will give other businesses a chance to get registered, showcase and sell their products via the portal. The best thing about this service is the extensive customer support, the return policies, free shipping, and replacement of one product with another, quality assurance, and originality of the products.


The portal offers a variety of products while new brands and products are being added on daily basis.


“With this amazing industry first solution, we have made a timely entry into the online market space which is at a stage of infancy in Pakistan, but offers huge future potential owing to launch of 3G services,” said Asher Yaqub Khan, CCO at Ufone, in his remarks.

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